REI Co-op

CEF Lead Executives

Latest Sustainability Reporting

Impact Report 2024

(April 2025)

Highlights


  • In 2024, reduced greenhouse gas (GHG) emissions 12% and reduced carbon intensity 25% (2019 baselines).
  • Sourced 100% of electricity from renewable sources for the 12th consecutive year.
  • Retired over 204,000 carbon credits to take responsibility for operational emissions in 2024.
  • Reached 2025 goal to divert 90% or more of waste from landfills across its operations (up from 77% from 2019 baseline).
  • In 2024, increased usage of recycled polyester and nylon across REI products to 52% and 45% respectively (up from 9% and 25% in 2020).
  • 99% of REI brand paper packaging was FSC-certified in 2024, up from 83% in 2020.
  • Reduced ocean freight emissions from shipping product to U.S. based distribution centers by 67% in 2024, through participation in DHL’s GoGreen Plus program.
  • BIPOC employees made up 24.2% of workforce and female employees made up 46.9% of the workforce.
  • Mobilized the co-op community to send over 500,000 messages to elected officials to help achieve policy changes that protected the outdoors.

Recent News

2025

The Change Climate Project launched The Climate Label, which replaces its Climate Neutral Certified label. The Climate Label will certify companies that actively fund carbon-reducing projects based on an internalized carbon fee of at least $15 per ton of unabated carbon emissions. So far, more than 15 brands, including REI and Allbirds, have pledged to participate, according to reporting by Trellis. Fees will go toward abatement activities both within and beyond brands’ value chains. (Jan 2025)

PR »  TRELLIS »

2024

12 companies, including CEF members REI and Unilever, published a joint statement calling on policymakers in the Southeast U.S. to take actions to strengthen the electricity grid. Recognizing that “the grid is not equipped to meet forecasted load growth,” the companies offered several recommendations, including utilizing cost-effective grid upgrades, enabling voluntary customer investments, improving siting and permitting procedures, and requiring competitive procurement and regulatory approval of new generation resources and infrastructure. (Aug 2024)

PR »


Zero Emission Maritime Buyers Alliance (ZEMBA) — Over a dozen ZEMBA members (including CEF members Amazon, Meta, and REI Co-op) have collectively committed to purchase the environmental attributes associated with over one billion twenty-foot shipping container-miles of zero-emission shipping on a route from Singapore to Rotterdam, Netherlands in 2025-2026, which should collectively avoid at least 82,000 metric tons of CO2 equivalent. This is ZEMBA’s first tender for ocean shipping that achieves at least a 90% reduction of greenhouse gas (GHG) emissions on a lifecycle basis relative to fossil fuel powered service. Container shipping company Hapag-Lloyd was selected as the winner of ZEMBA’s inaugural tender. (April 2024)

2023

Cargo Owners for Zero Emission Vessels (coZEV) Added 10 freight-buying companies to its ranks, bringing the total to over 35. The announcement is part of the Green Shipping Challenge, a US-Norway joint initiative to reduce emissions from shipping. Among the new members are CEF members Meta and REI Co-op. (Dec 2023)


Clean Energy Procurement Academy This project aims to equip companies with the technical readiness to explore and adopt clean energy. The Academy will combine online and in-person training and educational resources to help accelerate the integration of clean energy into global supply chains (for example, how to boost supply chain companies’ capacity to invest in renewables). This project was initiated through the Clean Energy Buyers Institute and with support from Google.org, and is co-founded by CEF Members by Amazon, Apple, Meta, PepsiCo, and REI; and by Nike. (Oct 2023)

PR »


Announced the SBTi approved the co-op’s net zero targets of reducing absolute Scope 1 and 2 emissions 47% by 2030 (baseline 2019), as well as committing 41% of its suppliers (by emissions) to having science-based targets by 2025. The company signed a three-year clean energy agreement with Sol Systems alongside the co-op’s largest supplier Nester Hosiery to ensure this supplier gets 100% renewable electricity. The co-op is also purchasing 25,000 Renewable Energy Credits in four Southeast Asian countries through Powertrust and joined the Asia Clean Energy Coalition to help accelerate renewable energy adoption in Asia. (Oct 2023)

PR »


More than a dozen companies submitted letters calling on California lawmakers to finalize first-in-the-nation legislation that would require companies to provide standardized and consistent climate-related disclosures. This includes two laws, requiring companies to 1) report greenhouse gas emissions across operations and supply and value chains, and 2) report on their climate-related financial risks. CEF members Microsoft and REI Co-Op were signatories of these letters. And CEF member Salesforce submitted its own letter in support of reporting emissions. (Aug 2023)

MORE »


Joined the CEF member network in July 2023!